Why do you need your own personal website as a real estate agent? I know you’re already interested and can see some of the benefits, but I also understand you might have a few reservations. After all, you’re probably listed on your broker’s company website already, and you might think that’s good enough, not to mention free. So, what exactly do you stand to gain by investing in your own personal website?
In short, a professionally designed personal website increases your exposure, strengthens your credibility, and serves as a powerful client resource and referral tool.
How will a personal website increase your exposure? According to the National Association of Realtors 90% of home buyers start their search online. Since a personal website works 24/7, it will enable all of these prospects to get to know you while you sleep. Do you want prospects to be directed to your broker’s website crowded with several other agents listed next to you? Or would you rather them find your website packed with helpful information about neighborhoods, mortgages, the closing process, MLS search tools, featured listings, testimonials, and reasons why they should choose you as their Realtor?
A website from 29doors will allow you to offer all of these items, which can become an important part of your marketing strategy. Additionally, because our WordPress sites are SEO optimized, search engines like Google, Bing, and Yahoo will be able to find and index your site, which will result in a steady stream of leads for years to come.
If you don’t have your own website, then the majority of home buyers and sellers will have a hard time learning about you, your expertise, and what makes you different. Our cost effective WordPress solution will communicate your message 24 hours a day 7 days a week to prospects and clients. All it takes is one additional client from your website and it will pay for itself several times over!
In our next post we’ll show you how a personal website will help strengthen your credibility as a Realtor. If you’d like to have a quick discussion around your website needs and how we can help, please get in touch. Also, you can view all of our demo sites on our live demos page.